I always wonder if dogs appreciate the lengths humans go to to enhance their comfort. Not in the sense that they need to send a handwritten thank you card or bake us a lasagna (though picking up their own shit would be a nice shout out), but more in the philosophical sense of, do they even understand what comfort is? When it's 90 degrees out and they're tearing up mountain trails at top speeds, panting like a fat kid chasing down the ice cream truck, do they experience relief when we douse their Swamp Cooler vests with ice water, or only the continued confusion of being strapped to a foreign article in the first place? I mean, aren't their coats supposed to provide natural forms of insulation against both winter and summertime temperatures? I tried asking some dogs about this, but most just grabbed the chocolate dipped turkey legs I was offering them for their time and ran.
For those who refuse to believe their pets have evolved to possess biological protectants from the elements, Ruffwear's Swamp Cooler might make you feel a little less guilty about dragging your dog camping in New Mexico this August or making him stay in the back yard when the family visits Grandma and Grandpa in Boca Raton. The vest's design uses evaporative cooling properties to ease canine heat absorption, particularly for those with dark colored or thick coats. To activate, soak the Cooler in cold water, wring it out, and fasten over the dog's back. Available in sizes XXSmall to XLarge.