The Igloo Party Bar Cooler keeps the party lit up all night long courtesy of LiddUp technology. About 4 years ago, startup LiddUp sought crowdfunding for its own illuminated cooler. The campaign didn't quite hit its goal, but the company decided to proceed with their lid-up-lights-on idea anyway. Eventually, they scored an appearance on Shark Tank, and then partnered up with Igloo.
The Party Bar is built to Igloo cooler standards, and enjoys the brand's name recognition, but differentiates itself from other coolers for a crowd with LiddUp's through-ice LED lighting system. Adding nighttime visibility during drink selection and a moody-smooth glow through the cold, LiddUp takes this Igloo from mere ice chest to full-on Party Bar.
Use the Party Bar with its lid on to get the most out of the fully insulated body's ice retention abilities, or snap it off to serve your beverages open-trough style. The LED lights are embedded in the cooler's liner, so they illuminate the booty buried in the ice either way.
The Party Bar also has removable drink dividers in case you want to separate the beer from the sodie, or the good stuff from the crap you'll give freeloaders who showed up empty-handed. A separate cooler caddy can add a couple of wine bottles to the chill.
Rounding out the festive nature of the Party Bar are its integrated bottle opener with cap catch bin, and a threaded, leak-resistant drain plug that's also garden hose compatible.